F&B
BACK
KANU
Client
Dongsuh Food(MAXIM South Korea)
Project
Special Edition Design Creation
Project Scope
global F&B trend insights/ brand design strategy / FGI(Focus Group Interview)/ supergraphics pattern + illustration/ package design/ print sampling/ merchandise product design(MUG, etc.)
Challenges & Solution
the bread and butter created a new version of Maxim KANU,S.Korea's no.1 premium instant coffee brand, from a single package to various gift set design.
KANU Special Edition Brand Color
KANU Special Edition- Gift Set with stainless cups