Corporate Identity Design Renewal Project
market research/ brand strategy/ brand story contents/ brand slogan/ design strategy/ supergraphics/ inforgraphics/ brand identity design/ package design/ brand leaflet/ corporate brochure/ application design/ photography shooting
Challenges & Solution
Abraham Emigration is well-known for its specialization in the acquisition of the USA EB-5 investor emigration visa. As one of South Korea's leading emigration agencies with over 25 years of expertise, Abraham Emigration has provided professional services from emigration o studying abroad. However, compared to other emigration agencies, Abraham Emigration had difficulty in consistently managing their corporate identity system. Therefore, the bread and butter highlighted their 25 years of heritage by creating a new storytelling symbol logotype that tells Abraham Emigration's core values, heritage, corporate philosophy, and communication messages.
the bread and butter created their supergraphic system with two types of pattern -cross pattern + progressive pattern- to engage better with the customers by visually uniquely communicating Abraham Emigration's vision.
Symbol Logotype- Full version
Symbol Logotype Brief Version on Cross Pattern Supergraphic
Symbol Logotype Optional Use
Business Card - 2types : CEO + Employee
Brand Slogan + Photography
Letterhead + Notebook
Corporate Brochure + Leaflet