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British Airways
Client
British Airways
Project
2017 Calendar Design (October)
Project Scope
Research + BRIT POP Design Concept/ BRIT POP calendar design/ Final Artwork
Challenges & Solution
To be recognised as a distinguished airline, British Airways wanted to give its passengers memorable experience by uniquely designed calendars, without boring airline photos. UAL Korean alumni suggested a collaboration project that 13 alumni members create artworks which deliver the passengers 'UK memories to remember'. As an UAL(University of the Arts London- Central St.Martins College) alumni member, the bread and butter participated in British Airways 2017 Corporate Calendar October artwork with BRIT POP concept.
This collaboration project was successful in S.Korea (Seoul <-- >London) so that it was expanded into BA(British Airways) Japan and BA China. It was also introduced in major media such as newspaper, magazine, and online.
This collaboration project was successful in S.Korea (Seoul <-- >London) so that it was expanded into BA(British Airways) Japan and BA China. It was also introduced in major media such as newspaper, magazine, and online.
BA Calendar October Artwork- design studies
BA Calendar October Artwork- design studies
BA Calendar October Artwork- Final
BA Calendar
Media Coverage